03 Sep 2020
clothing display racks are very vital when it comes to the design of a clothing outlet or store. Clothing Display Racks provide the ease of choice to the consumers. There are many psychological facts that are considered when styling clothing display racks as they’re the highlights from which your customer has to choose the best outfits. Many stores use these psychological methods to target their special products through which they want to increase their sales. As the techniques to style the Clothing Display Racks are improving, the manufacturers of these Clothing Display Racks have also started making a variety of the racks to facilitate the retailers. Nowadays, there are many types of Display Racks available in the markets or in online stores. Some of them are designed for special outfits and some are the same conventional racks that are being used in almost every other clothing outlet worldwide.
The designs and types of these racks really depend upon what is your product type and how you want your customers to interact with it. Experts also say that the colors of Clothing Display Racks are also very crucial as they’ve to be eye-catchy and related to the scheme of your outfits. They say that it’s the “Art of Hypnotizing” your customers that builds your brand’s identity. If you’ve managed to get your hands on the best-looking Clothing Display Racks. Then it’s time for you to style the racks in the best order as the arrangement of outfits in the racks also varies from store to store and customers to customers.
Here are the “Best Ways To Style A Clothing Display Rack” that will help you boost the customer’s interaction for sure.
Categorize Your Products:
It’s important to categorize your products or outfits before arranging them in the Clothing Display Racks as a customer would never prefer a messy rack in which everything is mixed up. Therefore, it’s first important to categorize your outfits into upper wears or lower wears and then further categorize them according to their design or type because it’ll make things much easier for the customer.
If your store or outlet contains outfits from newborn babies to old people then you must categorize them in the respective categorize. Then arrange them into the clothing display racks accordingly. Keep dividing your products further into subcategories to assist your customers.
How To Choose The Best Display Racks?
If you’ve the best quality outfits but your display racks are not selected according to the nature of your outfits, chances are that the customer would not find them attractive or appealing. Display racks are designed by the manufacturers with respect to the nature of outfits. Some display racks are only for shirts and upper wears.
Here’s a short overview of the types of Clothing Display Racks best for your store:
◉ Use spiral racks in silver or chromium color to display the stylish and fancy outfits of your store. The spiral racks look more modern and are different from the conventional ones so they catch more attention. You must style them with your key products.
◉ The rounded display racks are used commonly to display casual shirts or t-shirts. These racks carry multiple hooks that can display more stuff so it’s easy for the customers to check out multiple outfits in a single rack.
◉ In rounded racks, there is another category known as the “spinning racks” as they’ve got an extra feature which enables them to spin. Thus, the customer can overlook all the outfits in the respective rack without moving around the rack. They can accommodate heavier items like coats, hoodies, and leather jackets.
◉ Most stores or outlets use shelves to accommodate bulk outfits with the same color or design. They’re also handy.
There’s a variety of clothing display racks available in the markets and online stores. If you want to know more about the type of Clothing Display Racks then read our article about “ 8 Best Clothing Display Racks for Your Store”.
How To Style The Outfits In Clothing Display Racks?
How to style the outfits in clothing display racks? It’s the only question left unanswered now as you’ve categorized your outfits and the best clothing display racks are in your store. As mentioned above, the color scheme must be considered when arranging the outfits in the display racks. You must not arrange all the bright colored outfits in one rack and the dull colored outfits in the other as the eyes won’t accept this arrangement. As a result, the visitors will leave the store without even noticing some of your best products. That is why you must create a balance of colors while styling your clothing racks. It must be a mixture of bright and dull colors.
Many stores and outlets have a complete package of clothing that includes shirts, jeans and shoes, or wrist-watches. They must stand out from all other outfits as they’re the signature outfits of your brand or store. So, they must be styled on “Dress Forms or Mannequins”. The shelves of your store must be stuffed with the conventional stuff that is most commonly used like simple t-shirts or jeans. The new variety must be placed in the front racks. Those outfits are the attention seekers. The racks must be placed near lights, a study proves that light increases the vibrancy and gives more focal points to the clothes and these focal points attract the customers. In the racks, hook the most attractive outfits first and then the less attractive. You must style the least eye-catchy or stuff at the end because most customers only check out the first outfits and the middle ones present in the display racks. The discounted or low-priced stuff must be placed in separate racks as well. There are many other facts on which the customer’s interactions and sales of your clothes depend. Check out our other articles about clothing store designing and clothing display racks for the best styling ideas.
So, we can conclude that styling the clothing display racks in an attractive way really drives the customer’s attention towards your products which ultimately affects the sales.
Keywords: clothing display racks
Originally published 03 Sep 2020, updated 03 Sep 2020.